We’re celebrating ten years working with Arc’teryx – a client partnership that has seen us support their incredible European growth through a pioneering and visionary communication and strategy campaign.
Under ACM co-founder Jojo’s expert leadership, we’ve helped Arc’teryx devise and execute a strategy using every tool at our disposal: high-profile events such as the hugely successful European flagship store launch in London; paid and earned media campaigns; innovative product launches; and numerous influencer and athlete-led campaigns.
Helping Arc’teryx launch the Alpine Academy event in Chamonix in 2015 was a definite highlight, and it’s been a real thrill to help steer this event to its current position as Europe’s leading alpine community gathering.
Our work with Arc'teryx is a brilliant illustration of the multi-faceted way we like to work with our clients. Like all strong relationships, this one has evolved over the years, and has always been based on our shared core values and our commitment to innovation. As 2021 unfolds, we’re excited to be working with Arc’teryx on perhaps their most important brand initiative to date.