#ProjectPY2018 Mission 40 - Performance Pathway Academy

#ACM074 Communication Content Strategy

While much of our work for GB Park & Pipe has focussed on the exploits of senior riders, our work with the team's grassroots riders is equally as important. Check out the whole Championship Ski and Snowboard project, for starters.

So for Mission 40 of our long-running #ProjectPY2018 series we decided to shine a light on the worthy work of the Performance Pathway team, which helps GB Park & Pipe identify the latest up and coming talent in the UK, with a view to fast-tracking them into the main team. It's a great story, and the rest of the industry obviously agreed - as this great Telegraph piece covering the film and the story illustrated.