Nelson’s Tour De Test Valley

#ACM080 Communication

For us here at All Conditions Media, September each year means only one thing - Nelson's Tour De Test Valley, an annual cycling sportive in memory of the much loved and much missed Nelson Pratt. This is a truly beautiful celebration of Nelson’s life organised by his friends and family that these days enjoys a reputation as one of the country’s top multi route cycling sportives. More importantly, Nelson’s Tour de Test Valley has raised hundreds of thousands of pounds for CALM, enabling the organisation to help raise awareness 

It's an event and a cause that is close to our heart, so when we were offered the opportunity to help promote the 2017 version of the event, we jumped right in, pushing the story of the ride and helping CALM save lives. Ride on Nelly! We miss you brother. 

In this Looking Sideways interview, our own Matt Barr spoke to Nelson's Tour de Test Valley organiser Marcus Chapman about the issues around mental health and exactly how the ride benefits CALM. Click the link to have a listen.