Finisterre x Jenny Jones Beanie
When our long-term PR clients decided to launch their new Friends of Finisterre collaborative programme, we knew exactly who to bring in to kickstart the whole project: Olympic bronze medalist and legendary UK snowboarder Jenny Jones.
We go way back with Jenny, and have been proudly watching her career go from strength to strength since she burst onto the UK scene back in 2000. We also know she's as keen a surfer as she is snowboarder, and would be the perfect fit for this campaign.
To find out more about Jenny, read our own All Conditions Media (and ex Whitelines magazine editor) Chris Moran's interview after she was voted the most influential British snowboarder ever as part of Whitelines Magazine's #TwentyWinters celebrations by clicking here.